R&D & Innovation

We focus on researching, finding, and developing innovative products that will add value to healthy life with evolving nutrition trends.

In line with our mission to become the leading brand in the functional food sector, we are dedicated to improving the quality of existing products and developing innovative products with high added value.

The importance we attach to innovation together with changing consumer trends and developing technology in the field of food production further strengthens our R&D vision of “natural, healthy and delicious innovative products”.

In our Snowfit R&D Centre, the team led by Dr. Halil Karabulut, Prof. Dr. Hasan Imami, Prof. Dr. Hamid Nurbah and Prof. Dr. Ali Rıza Haydari, contributes to the sector with product improvement and innovative product development, process improvement and development projects as well as intensive scientific studies. In our laboratories with world-class technology, our expert team integrates natural flavour and science to create unique taste and innovative products.

We maintain our commitment to R&D by introducing pioneering and high value-added innovative products developed for healthy and natural nutrition to the market.

In 2024, we will continue to take strong steps forward as the leading brand of the sector with greater investments in this field.